The Porthcawl Christmas Morning Swim is the largest Christmas morning swim in the UK — run entirely by volunteers, and a registered charity in its own right. Sponsoring it puts your name in front of the whole town, with extensive press, TV and social media coverage besides. Every pound we raise goes back out as grants to local good causes.
The reach
- 1,800+ swimmers every Christmas morning
- 5,000+ spectators watching from the beach
- £175,000+ raised for local charities and causes
- 60 years of unbroken tradition since 1965
A registered charity in England & Wales, no. 1217800.
Last year's mug — already carrying sponsor logos.
Your logo, in 1,800 kitchens
Every swimmer takes home a mug like this one — a year-round reminder of the day, and of whoever's name is on it. It's one of the most requested parts of the whole event.
Sponsorship opportunities
Individual ways to put your business in front of the whole town — mix and match to suit you.
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Mug advertising
Your logo on all 1,800 commemorative mugs handed to every swimmer — a year-round reminder on kitchen shelves across South Wales.
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Programme advert
A full-colour, portrait advert — full, half or quarter page — in the 1,500 commemorative programmes distributed through town in December and on Christmas morning. Artwork supplied by you, by Friday 2 October 2026.
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Programme footer credit
Your company name as a footer on every page of the 1,500 commemorative programmes.
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Website space
Your company name on christmasswim.org, with dedicated space on the homepage through the build-up to Christmas.
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Social media promotion
Your business promoted on our social channels in the run-up to the event.
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Bespoke partnership
Got something else in mind? Tell us what you want to achieve and we'll shape something around it.
See what it's like
Here's last year's brochure, so you can see the format and quality for yourself before your advert or logo goes in.
Open the brochure (PDF)How it works
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1
Get in touch
Send us a line about your business and what you would like to get out of it.
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We shape a package
From a single logo placement to a full partnership, built around your budget.
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You're part of Christmas morning
Seen by the whole town, and supporting a registered charity while you are at it.
Let's talk
Tell us about your business and we'll put together something that fits. No pressure, no jargon.
Email enquiries@christmasswim.org